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Biomedical Research Awareness Day (BRAD) is an international outreach program through Americans for Medical Progress that seeks to increase public awareness about animal roles in biomedical research and the resulting medical advancements that benefit both humans and animals. BRAD highlights the importance of animal studies and demonstrates research organizations’ commitment to providing excellent animal care. It also builds a research advocate community and showcases biomedical research and laboratory animal care and medicine careers.


Since its April 2016 inaugural celebration, BRAD participation has grown from 20 events in the U.S. to over 260 celebrations annually around the world. Beyond educating the public, BRAD can increase community engagement, unite an institution’s research community, boost employee morale, and allow individuals to discuss their biomedical research roles.


BRAD is held every year on the 3rd Thursday in April. Veterinary schools, medical schools, research institutions, and others around the world will be participating and celebrating at their respective institutions.

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What?  A day to honor, raise awareness of, and pledge support for animals needed for biomedical research.

When?  Every year on the 3rd Thursday in April

Where?  Veterinary, medical, veterinary technician and K-12 schools, research institutions, companies, associations, veterinary hospitals, and more around the world! 

Why? To educate people about the vital role animals play in the development of new treatments and cures for people and animals, highlight careers in biomedical research, and promote support for the compassionate care of animals needed for research.

How?  Your institution can collaborate with Americans for Medical Progress (AMP) to tailor the event to your audience. The day (or several days!) can be as simple as a table with information on animals in biomedical research or full of activities, seminars, and tours. You can even move the date to work around activities happening at your institution. This is YOUR event and AMP is here to support you with planning, materials, and any other logistics.

Sign-up to host your own BRAD celebration and receive a box of goodies and educational materials!

Threats by animal rights extremists hurt medical progress. Americans for Medical Progress provides accurate and incisive information to foster a balanced public debate on the animal research issue, ensuring that among the voices heard are those whose lives have been touched by research and those who work in the field. Through various specialty publications, outreach initiatives and the media, AMP informs the public of the facts of animal-based research. AMP also distributes timely and relevant news, information and analysis about animal rights extremism to the research community through its news service.

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